Media Training for Celebrities and On-Air Talent

Media training for celebrities and on-air talent prepares you for the moments where one answer becomes the headline: the press junket, the red carpet, the talk show couch and the podcast clip.

Cassandra Hein has spent more than a decade producing and directing talent in Hollywood. She knows what producers and bookers need from you before the camera turns on.

Every engagement starts with a free CMarie Call.

Sessions run online for clients worldwide, and in person across Southern California and nationwide for select projects.

Request a CMarie Call

Built for Talent, Publicists and Managers

Many talent clients come to us through a publicist or manager who wants them ready before a launch, a tour or a press cycle. We work with the talent directly and keep their team in the loop.

What You Will Practice

Answering the question behind the question, without sounding rehearsed

Short answers that survive being cut to fifteen seconds

Steering a junket interview back to the project you are there to promote

Handling the personal question you do not want to answer

Being yourself on a talk show set, a podcast mic or a live remote

Experience Behind the Work

Cassandra produced and directed The Loud Silence on Fox Sports, a documentary on athlete mental health featuring Heisman Trophy winner and NFL quarterback Caleb Williams. Before founding CMarie Productions, she produced and directed on-air talent at CBS/KPIX.

Questions Talent Teams Ask

Can Training Happen Around a Shooting or Tour Schedule?

Sessions run online worldwide, so they can fit between commitments.

Who Is This Media Training For?

Actors, hosts, on-air talent and public figures, and the publicists and managers who prepare them.

"They just got my vision right away and made the whole process so easy. The team was super professional but also felt like friends by the end. They made it easy and gifted me over my fear of being on camera. Everything turned out even better than I imagined."

Sylvia IreifejGoogle Review

About Cassandra Hein

Cassandra Hein has produced talent in Hollywood for more than a decade, preparing founders and experts for TV. She started out producing and directing on-air talent at CBS/KPIX, and founded CMarie Productions in Hollywood in 2014. She and entrepreneur and investor Erick Holliday co-founded Curated Rank, which helps expert-led businesses get found and cited by AI search. See twenty years of work or start a conversation.

Start With a CMarie Call

The CMarie Call is a free 15-minute conversation to see if we are the right fit. If we are, the first paid step is the CMarie Map: a deep dive into who you are preparing for and what you need to say. The Map is priced for the size of your organization, which we cover on the call.

Rated 5.0 from 10 Google reviews, as of October 2026.

Request a CMarie Call